Jonathan Engel
Freelance Creative & Copy
︎ About         ︎ Work



  Class for every day: The new and last A-Class by Mercedes-Benz  🏙️🛞⭐️  Class for every day: The new and last A-Class by Mercedes-Benz 🏙️🛞⭐️




Sets the above-standard. Day in and day out.




A city made from cuboid shapes. From dusk till dawn with the queen of the compact segment.
Class for every day. The A-Class by Mercedes-Benz.


Few print motifs. 



Check out the German adaptation in ︎ KIOSK.




︎ Role: Concept & copywriting, film editing, music supvervision, adaptation for the German market.

Agency: antoni_garage (team x)
Client: Mercedes-Benz

Managing Director: Marcell Francke, Daniel Dürbeck, Christina Müller
Executive Creative Director: Christopher Hoene
Creative Director: Matti Lietsch, Matthias Bauer
Craft Director: Mathias Wilke
Senior Copywriter: Jonathan Engel
Account Director: Tamara Boesch
Head of Creative Production: Marjorie Jorrot, Aras Sehatkar
Executive Creative Producer: Michael Heber
Head of Strategy: Juliane Krause-Akelbein


Director: Jonas Vahl
DoP: Konstantin Mazov
Photographer: Patrik Johall
Production: LeBerg Films
Set Design: Julian Knaack
Editor: Marcelino Simon
Motion Design: Aljoscha Höhborn
Music: playdis Berlin





Mercedes-Benz: Hi, Life. ︎︎︎




Jonathan Engel | Imprint | 2024 – Berlin, Germany