Freelance Creative & Copy
HERE’S TO THE HEART: George Russell 63 x Mercedes-AMG C 63 🫀🏁⚡️ HERE’S TO THE HEART: George Russell 63 x Mercedes-AMG C 63 🫀🏁⚡️
An Ode to the Joy of Electrification, made in Affalterbach.
Mercedes-AMG PETRONAS Formula 1 pilot George Russell and his personified heart, Lana.
The fastest four-cylinder in the world: 680 HP – truly ready to fall in love with.
The fastest four-cylinder in the world: 680 HP – truly ready to fall in love with.
A car’s drivetrain is the automotive centrepiece.
The first-ever electrified AMG model – an engineering masterpiece.
The first-ever electrified AMG model – an engineering masterpiece.
︎ Role: Campaign concept & copywriting, including shooting, editing of all moving imagery, music supervision.
Agency: antoni_garage (team x)
Client: Mercedes-AMG
Managing Director: Marcell Francke, Daniel Dürbeck, Christina Müller
Executive Creative Director: Christopher Hoene
Creative Director: Matti Lietsch, Matthias Bauer
Senior Copywriter: Jonathan Engel
Senior Art Director: Gustavo Sato
Art Director: Max Ettl, Anouk Dieckert
Account Director: Christian Pauli
Account Manager: Sophia Uhlich
Head of Creative Production: Marjorie Jorrot, Aras Sehatkar
Executive Creative Producer: Roman Zeitz
Head of Strategy: Juliane Krause-Akelbein
Strategy Director: Chris Baumann, Kimberly Ewton
Production: ANORAK
Director: Rollo Jackson
DOP: Erik Henriksson
Music: playdis Berlin
Post moving: Electric Theatre Collective London
Photographer: Pascal Schonlau
Photo Post: Recom Berlin
Agency: antoni_garage (team x)
Client: Mercedes-AMG
Managing Director: Marcell Francke, Daniel Dürbeck, Christina Müller
Executive Creative Director: Christopher Hoene
Creative Director: Matti Lietsch, Matthias Bauer
Senior Copywriter: Jonathan Engel
Senior Art Director: Gustavo Sato
Art Director: Max Ettl, Anouk Dieckert
Account Director: Christian Pauli
Account Manager: Sophia Uhlich
Head of Creative Production: Marjorie Jorrot, Aras Sehatkar
Executive Creative Producer: Roman Zeitz
Head of Strategy: Juliane Krause-Akelbein
Strategy Director: Chris Baumann, Kimberly Ewton
Production: ANORAK
Director: Rollo Jackson
DOP: Erik Henriksson
Music: playdis Berlin
Post moving: Electric Theatre Collective London
Photographer: Pascal Schonlau
Photo Post: Recom Berlin