Jonathan Engel
Freelance Creative & Copy


Mercedes-Benz goes electric: the EQB, EQE & EQS by Mercedes-EQ.🧣💧🌏 Mercedes-Benz goes electric: the EQB, EQE & EQS by Mercedes-EQ.🧣💧🌏 Mercedes-Benz goes electric: the EQB, EQE & EQS by Mercedes-EQ.🧣💧🌏




Illustrating new dimensions and freedom of space with a cheeky silk fabric.




Click and explore the endlessness in and around the EQB for yourself.



EQB prints and OOH also came in different dimensions.




︎ Role: Concept & copywriting, including shooting, editing of all social assets and adaption for the German market.

Agency: antoni_garage
Client: Mercedes-Benz

Managing Directors: Marcell Francke, Daniel Dürbeck, Christina Müller
Creative Directors:
Matti Lietsch, Matthias Bauer
Craft Director:
Mathias Wilke
Senior Art Director:
Gustavo Sato
Senior Copywriter:
Jonathan Engel
Account Director:
Tamara Boesch
Heads of Creative Production:
Marjorie Jorrot, Aras Sehatkar
Executive Creative Producer:
Roman Zeitz
Head of Strategy:
Juliane Krause-Akelbein

Director: Sermed Darah
DoP: Cezary Zacharewicz
Production: tempomedia
Post: Spellwork



Jonathan Engel | Imprint | 2024 – Berlin, Germany